Whatever your project, our friendly staff of creative writers can offer help with the scriptwriting for any video project. From small explainer video to large scale commercial productions. We can help you grow your own idea or develop a entirely fresh idea from scratch.
Why do I need a script for my video?
A video production script needs to find the right mix of words, visuals and audio for it to be engaging to your audience. However, a video production script is quite different from a regular story script as it will include elements such as voiceover instructions, body language cues, production instructions, camera angles and location elements.
So what does a proper written script provide you?
- Stay on Brief – a production script helps to keep everything and everyone on track. Video production can often include numerous people, some who might just be involved for the day. Everyone involved need to get the gist the video. It means people don’t start adding in or cutting necessary content in the middle of filming and ensures your message is communicated clearly.
- Keep on Track – Staying on budget is also a massive benefit. It means every location, every actors time, every production member knows what they are doing, how they are doing it and how long we have to do it. For you video to be on message and interesting to audiences you can’t afford for your on screen actors to be be “ahing” and “uming” or thinking on their feet and going off message. These kinds of delays can result in expensive reshoots and delays in post production which a well constructed script can do a lot to prevent.
- Ensure Engagement – a short, tight narrative can keep interest even if you only have 3o seconds (or less!). An interested audience is one that watches your whole ad and is more likely to take action and share their experience with others.